Service Management Program


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  • Rey Untal - President & CEO of IBPAP

    rey untal

    The past 19 years have been spent with one of the largest BPO’s in the country,where he started off as an Experienced Manager providing consultancy services to a number of local and international clients which also led to a 3-year expatriate assignment in Australia and Singapore. He was promoted to Managing Director in 2006, and from thereon assumed a broader set of Portfolio/Program/Project management responsibilities. Until his retirement in August of 2016, he served as the Industry Group Lead for the Communications, Media & Entertainment, and High Tech Portfolio in a Philippine Delivery Center.

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  • Penny Bongato - Executive Director for Talent Development

    penny bongato

    Penny Bongato has more than 30 years of work experience, 20 years of which have been focused on human resource management in the industry and 8 years in academe. As talent development Executive Director at Information Technology and Business Process Association of the Philippines (IBPAP), she manages all human capital -related initiatives for the Roadmap 2022, including implementing the current portfolio of initiatives, working with stakeholders to refresh the portfolio, anchoring the human capital technical working groups, and launching and monitoring the industry-academe-government Partnerships program.

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  • Genny Marcial - Executive Director for External Affairs and Membership

    genny marcial

    As Executive Director for External Affairs, Genny Marcial leads the IBPAP’s Legislative Committee, which tirelessly works with relevant government agencies and offices to help the Philippines maintain its competitive edge as a preferred IT-BPM hub. Her effectiveness in government relations was critical in successfully influencing the passage of various policies and pieces of legislation vital to the growth of the industry. She is also responsible for increasing the influence of IBPAP as a vital resource for key government issuances.

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  • Acie Arroyo-Cruz - Director for Human Resources

    acie arroyo cruz

    As the Director for Human Resources, Acie Arroyo-Cruz assumes the lead role of creating HR agenda for both the Information Technology and Business Process Association of the Philippines (IBPAP) and its partner associations. Her responsibility focuses on legislation pertaining to the Information Technology and Business Process Management (IT-BPM) industry, and interfacing with the Department of Labor and Employment to ensure compliance to labor laws. Among her priorities as head for IBPAP's Human Resources department is to consolidate programs that foster the retention, engagement, and wellness of employees through HR Champions’ Circle. She aims to support the promotion of attractive opportunities in the IT-BPM industry among Filipinos.

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  • Jopat Lelay - Project Director

    jopat lelay

    As Project Director, Jopat Lelay has oversight of operations and implementation of the Information Technology and Business Process Association of the Philippines (IBPAP) projects. His primary responsibilities are project scoping, solutions design, and project delivery. He collaborates with the Commission on Higher Education (CHED), State Universities and Colleges, and Private Higher Educational Institutions to build strategic alliances with Information Technology and Business Process Management (IT-BPM) companies. These partnerships aim to promote the career opportunities within the IT-BPM industry with the vision to make the Philippines the destination of choice in the IT-BPM space. Prior to joining IBPAP, Lelay has over 10 years IT-BPM experience in Training and Development, Operations, and Project Management.

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